‘Being busy does not always mean real work. The object of all work is production or accomplishment and to either of these ends there must be forethought, system, planning, intelligence, and honest purpose, as well as perspiration. Seeming to do is not doing.’
--------- Thomas A. Edison
Just like what Thomas Edison said, nothing gets accomplished without planning. Even though strategic planning requires long term commitment of resources, it helps a company grow and stays profitable in the long run. The internal and external analysis reveals that Amazon.com has been under-performing in China; thus it has been recommended that Amazon.com penetrate the Chinese market.
June, 2007. amazon announced in Shanghai that it will increase its investment in Joyo.com, one of China's leading online shopping websites.
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